Don’t get too excited about the headline. I’m not suggesting Boffo’s Via condo is going bust. It’s just with the global stock market plunge, I’m having a hard time not looking at everything as a total disaster. Or maybe that’s just my nature. I’ve been called a curmudgeon before.
So anyway, here’s another Metro Vancouver condo ad depicting someone dead in a field. I don’t get why this is popular in ads. Like, OK, she’s relaxing. Living well and living smart if I follow the tagline. But still, she looks like a corpse.